On January 2, 2020, Minh Phu Seafood Corporation (MPC) and CITEK Technology JSC (CITEK) officially announced the go-live of the SAP ERP system at two subsidiaries: Minh Qui Seafood Processing Co., Ltd. and Minh Phat Seafood Processing Co., Ltd.
Minh Phu Seafood Corporation is Vietnam’s No. 1 seafood exporter and one of the global leaders in the shrimp industry. Its products are present in over 50 countries and territories, with annual export revenue exceeding USD 720 million.
With a strategic vision to become a global market leader within the next 25 years, Minh Phu aspires to increase its global shrimp market share from 4% to 25%. The group is steadily progressing toward its mission of providing the world with clean, nutritious, and high-quality Vietnamese shrimp.
Mr. Le Van Diep, CEO of Minh Phu Ca Mau, shared: “SAP S/4HANA has been in operation for five years at Minh Phu Ca Mau and Minh Phu Hau Giang, fulfilling our digital transformation objectives. The system operates 24/7 and serves as a critical platform, delivering real-time data that enables us to promptly respond to market changes such as raw shrimp prices and exchange rates. It supports our business growth and expansion. We are now extending this success to Minh Qui and Minh Phat. Minh Phu believes that SAP provides a solid foundation contributing significantly to the Group’s achievements and to realizing our strategic vision and mission.”
Mr. Nguyen Phuoc Hoa, CITEK Project Director, statestated: “Minh Phu is a prime example of a business successfully adopting the SAP ERP solution. They always plan five to ten years ahead and align their business strategies with digital transformation initiatives. CITEK is proud to support Minh Phu in deploying SAP ERP across its subsidiaries. Every year, we collaborate closely to enhance system performance, optimize operations, control costs, and improve competitiveness. We are confident that SAP ERP system will be effectively applied and utilized at Minh Qui and Minh Phat in the near future.”
Mr. Nguyen Phuoc Hoa - CITEK Project Director expressed his commitment to accompany Minh Phu in the digital transformation strategy.
CITEK has focused on developing industry-specific SAP solutions. Its solution suite for the seafood sector enables end-to-end management from farming, harvesting, and processing to distribution and traceability. The system meets the unique needs of seafood businesses, such as detailed raw material coding by size, impurity levels, weight variations, make-to-order production, and detailed cost analysis by sales order.
Additionally, when companies adopt the CITEK Farm solution integrated with SAP Cloud, they can closely monitor harvesting timelines, shrimp age, and yield. This integration allows proactive production planning, inventory management, and optimal product offering to customers based on specifications.
Executive boards of Minh Phu Group, CITEK, Minh Qui, Minh Phát attended the official go-live ceremony of SAP ERP system.
CITEK Technology JSC is a certified SAP partner with a proven track record of successfully deploying SAP ERP, SAP S/4HANA and Private Cloud systems for over 50 clients in just four years. Notable clients include Eurowindow, Hoa Binh Minh Group, CADIVI Cables, Hoa Phat Steel, Quan Dat Aluminum & Glass, Nghi Son Steel, SMC Steel, VAS Steel, Minh Phu Seafood, Hai Nam Seafood, Hoang Long Seafood, Rang Dong Plastics, Nanogen Pharmaceuticals, BIO Pharmaceuticals, APA Pharma, and Diana-Unicharm.